Agency Arms and Atlas Gunworks Unveil Project Alias, a Flagship 2011 Build

A Collaboration Between Agency Arms and Atlas Gunworks

When Agency Arms starts teasing a new project, expectations are already high. Then, finding out Atlas Gunworks is involved after the announcement, those expectations shift into an entirely different category. With the official unveiling of Project Alias, two top-tier manufacturers have pulled back the curtain on what they consider as the ultimate expression of the 2011 platform. 

Project Alias isn’t being framed as a mass-market pistol or a modular duty gun. Instead, Agency and Atlas are leaning fully into craftsmanship, execution, and long-term value. The type of firearm designed to be owned, used, and eventually passed down to the next generation.

Hand-Fit Craftsmanship

At its core, Project Alias represents a convergence of philosophies. Agency Arms brings its unmistakable design language, ergonomics, and performance-driven aesthetics, while Atlas Gunworks contributes a reputation built on obsessive details, tight tolerances, hand fitting, and competition-proven reliability. According to both companies, every Project Alias pistol is hand fit and assembled start-to-finish by a single master gunsmith, a detail that signals this isn’t an assembly line 2011 wearing premium branding.

Positioning Within the 2011 Market

That approach matters. The craftsmanship, attention detail, and fitment is what separates 2011 pistols. As, the market becomes more saturated, design and build quality are essential to differentiate yourself among competitors. The emphasis on a single gunsmith overseeing the entire build suggests a level of consistency and accountability that serious shooters and collectors pay attention to. It also hints at why Agency and Atlas are comfortable describing Project Alias as heirloom firearm. This type of language rarely used lightly in the pistol market. 

Project Alias is being introduced as a statement piece. Seeking to be the benchmark for what a modern, high-end 2011 can be when two of the industry’s most respected names collaborate with a unified idea.

What Comes Next for Project Alias

That leaves enthusiasts with plenty of questions, and that’s part of the intrigue. How far does Atlas’ competition DNA carry into the final shooting characteristics? What specific Agency design cues made the cut? Where does Project Alias sit between a hard-use performance gun and a collector-level showpiece?

For now, Agency Arms and Atlas Gunworks are letting the visuals and pedigree speak for itself with Alias. If the execution lives up to the pedigree behind it, Project Alias could mark a new high-water mark for premium 2011s, on the market not just as a tool, but as a legacy firearm built to endure.