Today, Garmin announced the acquisition of Applied Ballistics. Garmin is an industry innovator and leader in the integration of GPS technology across diverse industries and sectors, including military, aviation, outdoor recreation, sports, and fitness.
Applied Ballistics is a software company specializing in the processing and analysis of long-range ballistic data for military applications, hunters, and precision rifle shooters (PRS). The two companies have been collaborating for nearly a decade, with Garmin currently utilizing Applied Ballistics’ ballistic calculator software in products such as the Garmin Tactix 7 and Tactix 8.
In a statement from the press release, Garmin Co-Chief Operating Officer Brad Trenkle said:
“Applied Ballistics is a natural complement to Garmin’s outdoor and tactical product portfolio. Building on a successful relationship spanning nearly 10 years, this acquisition brings industry-leading software, proprietary projectile data and precision firing solutions in-house.”
Below is the full press release from Garmin on the acquisition of Applied Ballistics and its software.
Press Release
Garmin Ltd. (NYSE: GRMN) has acquired Applied Ballistics, a leading provider of ballistic research, projectile data and integrated solver technologies dedicated to enhancing accuracy. The acquisition extends Garmin’s ability to provide comprehensive solutions for customers across its tactical, shooting sports and hunting markets.
“Applied Ballistics is a natural complement to Garmin’s outdoor and tactical product portfolio. Building on a successful relationship spanning nearly 10 years, this acquisition brings industry-leading software, proprietary projectile data and precision firing solutions in-house. By bringing our teams together, we can accelerate innovation and deliver even more capable, integrated solutions to customers who depend on accuracy.” —Brad Trenkle, Garmin Co-Chief Operating Officer
Applied Ballistics develops professional-grade ballistic solvers and radar-validated projectile models for hunters, competitive shooters and other long-range customers. The company continues to expand its ecosystem of connected products, helping users improve accuracy, better understand their equipment and share trusted ballistic data across devices and applications—providing an unparalleled, science-based approach to long-range shooting.
Headquartered in Howard City, Michigan, the Applied Ballistics portfolio includes the Applied Ballistics Quantum app, a premier ballistic solver and ecosystem management program that enables users to optimize their performance and make informed decisions. Financial terms of the acquisition will not be disclosed.
Engineered on the inside for life on the outside, Garmin products have revolutionized the aviation, automotive, fitness, marine and outdoor markets. Dedicated to helping people make the most of the time they spend pursuing their passions, Garmin believes every day is an opportunity to innovate and a chance to beat yesterday.
The Bottom Line
Garmin’s acquisition of Applied Ballistics and its software seems like a natural evolution for both brands. It also allows Garmin to further integrate Applied Ballistics’ AB Quantum software into its products.
For Applied Ballistics, the acquisition potentially provides the company with additional resources for research and development, as well as future product and software development. Only time will tell how the acquisition will fare for both companies.