News|Industry News

The National Shooting Sports Foundation also known as the NSSF has teamed up with SIG SAUER for it’s National Shooting Sports Month. The NSSF is the firearm’s industry principal trade association in the U.S.. The purpose of the organization is to promote, protect, and advocate for the shooting sports here in America. A lot of other organizations also fall under the purview the NSSF. The NSSF is widely known for the industry blockbuster Shot Show. Every August, the National Shooting Sports Month initiative takes place.

The NSSF is teaming up with firearms manufacturers to promote their +One campaign. The purpose of the campaign is to encourage establish shooters to share the joys of recreational shooting with one new shooter in 2021. SIG SAUER is one of the major companies teaming up with the NSSF for this +One campaign.

SIG is supporting this years campaign with a giveaway. SIG’s “Gear Box” will include a SIG Cross rifle with scope, a rangefinder, ammunition, and swag. This is just one of the many +One Gear Box giveaways available through NSSF’s “Let’s Go Shooting” website. Other companies participating in the giveaway are Glock, Primary Arms, Mossberg, and more.

Below, is the press release from NSSF and SIG’s support in this year’s National Shooting Sports Month and Gear Box giveaway.

Press Release


NEWINGTON, N.H., (July 26, 2021) – National Shooting Sports Month begins in August and SIG SAUER, Inc. is pleased to announce support for the National Shooting Sports Foundation’s (NSSF) annual initiative to celebrate the shooting sports. Beginning August 1st – 31st, SIG SAUER, in conjunction with the NSSF, is offering an exclusive SIG SAUER Shooting Sports Gear Box.

The SIG SAUER Shooting Sports Gear Box includes a SIG SAUER CROSS Bolt-Action Rifle, a SIG SAUER Electro-Optics SIERRA3 BDX combo kit including rangefinder and riflescope, SIG SAUER Elite Hunter ammunition, and exclusive SIG SAUER Hunt Like A Warrior Gear. To enter for a chance to win the SIG SAUER Gear Box visit

“SIG SAUER is proud to support NSSF and all of their safety, shooting, and hunting initiatives during National Shooting Sports Month, and throughout the year, to raise awareness and participation in the shooting sports,” said Tom Taylor, Chief Marketing Officer and Executive Vice President, Commercial Sales, SIG SAUER,Inc. “With a record number of Americans becoming firearm owners, active participation across the industry in National Shooting Sports Month, and all of the important NSSF initiatives, is essential to ensuring that the shooting sports, and our 2nd Amendment rights are protected and enjoyed for generations to come.”

To learn more about the National Shooting Sports Foundation (NSSF), National Shooting Sports Month, and get involved visit

Are you going to bring someone into the shooting fold this month? If so who would you try to bring in? Let us know in the comments below.

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