Firearms|Handguns Recently, Smith & Wesson has decided to discontinue the original M&P Shield 1.0 models. This decision to suspend production on the Shield 1.0 is effectively immediately, excluding current orders. […]
Recently, Smith & Wesson has decided to discontinue the original M&P Shield 1.0 models. This decision to suspend production on the Shield 1.0 is effectively immediately, excluding current orders. According to the suspension notice, the decision was made to accommodate the success and demand of the new M&P Shield Plus that released last month.
Below, is the discontinued noticed on M&P Shield 1.0 from Smith and Wesson.
Press Release
April 1, 2021
Product Discontinuation Notice
Dear Valued Customer,
This letter serves as formal notification that Smith & Wesson will discontinue the products below as of April 1, 2021.
Smith & Wesson to Discontinue Shield 1.0 Models Effective Immediately
The original M&P Shield pistol platform was introduced in 2012 and has since become one of the best selling concealed carry pistol lines on the market. To meet customer wants and needs, we have continued to adapt and evolve the M&P Shield product line with offerings such as the M&P Shield M2.0, M&P Shield EZ, and now the new M&P Shield Plus. To focus on meeting the tremendous demand for the new M&P Shield Plus, we will be discontinuing the original M&P Shield pistol SKUs to allow for additional production of current M&P Shield offerings.
For our California-only dealers, we will continue to offer the following CA-compliant M&P Shield SKUs until further notice: 187021, 11905, 187020, and 11906.
All existing orders will be cancelled.
We appreciate and value our business relationship and look forward to your continued support of our brands and products. Please contact your sales representative if you have additional questions.
Sincerely,
Sue Cupero
Vice President, Sales
Smith & Wesson Brands, Inc.
What do you think of the suspension of production of the O.G. Shield 1.0? Let us know in the comments below.
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