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Recently, Fiocchi announced the launch of their new and improved website. The new website is part of the ongoing series of efforts to meet the skyrocketing demands for ammunition along with some technological modernizations. Fiocchi is implementing this technology infrastructure to allow the company to scale to meet heightened demand of customers. The first step in that modernization is the new website. The company announced the revamped website in the following press release.

Press Release


March 2021 – Fiocchi, a global leader in high-performance sporting, hunting, and defensive ammunition, announces the launch of its all-new website at

“Fiocchi has taken some rather large steps over the last year in refining and realigning the company’s expansive portfolio of ammunition to better meet the needs of our customers,” said Anthony Acitelli, Fiocchi President and CEO. “From our world-class clay and hunting shotshells and the Blue Guardian line of defensive ammunition to the all-new Hyperformance centerfire rifle and pistol cartridges, Fiocchi shooters have never had so many options in high-quality, purpose-driven ammunition.

“To assist our customers in navigating the broad selection of hunting, defense, competition, and training ammunition now offered by Fiocchi and to more easily find the exact load and performance objectives they seek, we have developed a fresh website that helps them do just that.”

The redesigned Fiocchi website presents an easy roadmap to the company’s wide selection of centerfire rifle, shotshell, centerfire pistol, and rimfire ammunition. Each category further segments the ammunition by brand, detailing the unique benefits and objectives for each product line as well as key specifications and ballistic performance. Whether the focus is precision long-range target, big game hunting, personal defense, competition clays, training, cowboy action, or simply plinking, the new Fiocchi website helps customers drill down to the precise load to meet their needs.

Beyond the numbers, the new site also hosts support channels for customers and dealers, news and upcoming events, career opportunities, a look at the Fiocchi Pro Team members, photo and video galleries, as well as entertaining and educational content by the top writers from the shooting and hunting media.

To explore Fiocchi’s performance-leading ammunition or to get a glimpse into the exciting and ever-expanding world of Fiocchi, visit today.

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